Therefore, one of the first impressions that you can make on their potential customers About us'. Fortunately, this is good news for everyone, especially because it is one of the best pages of your website for you to personalize with the truth and be creative with.
We have all seen the good "About Us" page, and we all have the same look bad. Therefore, the first question here is: What really makes a good 'About Us' page?
Be Unique
First, of course we believe it should be remembered.
"About Us" page all remember that really stood out for us: perhaps the site is fun, entertaining, using a lot of good pictures, or anything else that makes it easy to remember.
Whatever it is, find the only points of your business and let your creativity shine with the 'About Us'. Depending on your business 'style, you can make it work to create a "page About Us' which stand out above other companies in its field.
Also, keep in mind that consumers will appreciate a company that does not take itself too seriously. If you show a little humor, and uniqueness through their 'About us', it is strange for your business that will pull hand he revealed.
Personalize your page
The second thing to keep in mind when creating a good and effective 'About Us' page customizable enough to suit you and your business. It should contain information that may be associated with users and consumers. Personalization also helps show the human face behind your business and brand; depending on the amount of information that they are willing to share.
However, if you believe that you are a business that does not want to disclose personal information about you or the people behind the company, then there are still ways to personalize their mark through their About Us'. Think as a global brand, and revealed intricate details about your company: for example, show how your business came to be, and other interesting pieces reveal their fans really only care about my learning.
Tell your story
If your business has a special interest, or unusual back story on how they are produced, then it also would be a fun way to make the most of the 'About us' page to themselves.
Reveals her story - how, why, and what you end up for business. This is especially effective if you have a brand message to consumers, or believe personally that your company has something to offer that is different from the rest of the market.
Though, remains the fact that the page 'About us' they should not be too long. You do not want to burden consumers with too much information, or, in fact, take away from the page. You want to keep your striking and interesting pages. It is advisable to break up large bodies of text or information with funny pictures, or a combination of colors is very good.
Creating a time line of business
Another fun way to express everything about your business, it will not be too wordy or without interest, it is through an interactive timeline.
It is also a good way to easily show the significant time that his business grew, and highlights for your company. Positive tone continued, and focused on the success of your business has become more timeline.
Also, if you make it interactive, you can allow users to click through to read more about the milestones they find interesting. It will then be interesting to read more and spend more time with your website and business.
Be clear and concise
Apart from the insertion of fun and uniqueness in their 'About us', you must remember that the main point of this page is to explain who you are. The page must, above all, informative and clear.
The page "About Us" should briefly explain what your company, and what is its purpose, but in a way that is fun and easy to identify. Do not go overboard with the explanation, however - the best pages of 'We' are concise and simple, making it easy for people to understand your business and your intentions.
Another solid way to inform consumers that are friendly to use some testimonials. Ask your customers prior to this and the feedback - and remember to specify their names and budgetary authority. Testimonials will make your company look more legitimate and successful and quietly touting the strength of its customer base.
Business people at the back
If your company wants to be more friendly and relatable, then you may not always want to focus on your business and goals. In this case, it might be interesting to focus their About Us "on you and members of your staff. Especially if you have a small team, with a focus on staff can be a very effective way to attract consumers because they can see the people who work in behind the business.
You do not have to include a lot of information about a particular person, and certainly not very personal details. However, if you get a staff member to write a short paragraph about themselves, reveals a strange piece about themselves or what they are doing on the computer, then this will be enough information.
It is also important to use the photos for each member of the staff, and make images look fun and unique way to truly reflect the taste and personality of the company. Figure attractive complement each 'About Us' page.
We hope you enjoy our examples, and ideas about how to make a good "About Us" page. Check your own page - What do you feel inspired to make small changes that make it really stand out?
All the "About Us" page that is different, and should be designed to meet your business' personality! There are no strict rules, given just to pass the time and do not overlook the importance of this page.
If you need help with creating an effective "About Us" page, or any other part of your site, then the bright yellow creative can help! Contact us today to learn how we can make your business really stand out and direct traffic; significantly increasing the customer base.
Article Source: http://EzineArticles.com/8797007
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